digital fashion pioneers
since 2014
digital fashion pioneers
since 2014

our strengths

AEFFE Lab is an agency specialized in e-commerce, with a well-established experience in digital marketing and B2B/B2C projects. Our services include full outsourcing e-commerce solutions with an omnichannel approach, brand promotion through digital marketing, brand development and growth strategies through identity design, retail expertise, and business intelligence.

born in






born under the sign of

A team born in the world of fashion, which, thanks to its many years of experience, understands its timing, dynamics, and needs. Thanks to this know-how, AEFFE Lab will know how to assist fashion companies in every step, from order acquisition (B2B) to sales (B2C / Omnichannel) to the relationship with the end customer.

agility and

Fashion moves fast, but AEFFE Lab keeps pace. We prefer agility and speed in meeting our clients’ needs over bureaucracy and long waiting times. Not only when it comes to creating e-commerce projects from scratch but also in responding to the new needs of the fashion industry: no bureaucracy, just quick solutions for our clients.


At AEFFE Lab, we believe in individuality and the company’s Unique Selling Proposition. That’s why we shape our projects like custom-made clothing, tailoring them to the needs and uniqueness of each client.

Latest Project

Filippo De Laurentis: B2C | Digital marketing | SEO

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